For some millennials, minimalism is the path to happiness

Categories: How To
Published on: July 6, 2017

Globe & Mail / Brenda Bouw / 06 July 2017

Minimalism is striking a chord among millennials, many of who have grown up watching their parents work hard to buy stuff that isn’t making them happy, says Ryan Nicodemus, 35, the author, speaker, podcaster and filmmaker – along with childhood friend Joshua Fields Millburn – behind The Minimalists.

While millennials are sometimes stereotyped as being lazy and self-absorbed, many are simply rejecting societal norms around work and consumerism. Mr. Nicodemus says consumers have been sold “the American dream,” through advertising – that they’ll be happier with the right car, clothes and gadgets.

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